Your Competition Is Building AI Authority
But You're Still On Instagram
Why are you doing that to yourself?
AI search is rapidly becoming the leading discovery channel for parents seeking toys
Yet you are still spending thousands on content that has the shelf life of a banana.
Stop Renting Reach. Start Building Media.
While your competitors are dancing for views, you could be the primary source for the next generation of AI driving discovery.
It's Time To Diversify Where Your Authority Lives.
Maybe You've Thought:
WE'RE SPENDING 90% OF OUR BUDGET ON CONTENT THAT HAS THE LIFESPAN OF A FLY...
Why are we working this hard for something that gets buried by Monday?
We are winning on the likes but we are losing on the answers...
If AI is the future of how people shop, why would we want our brand to be invisible to the machines?
We're tired of chasing the next tiktok trend...
We want a marketing strategy that feels like a professional business. Not a high school popularity contest.
The problem isn't your product. It's where your product lives.
You need content that trains AI models and search engines to recognize your brand as the category leader.
Because the way parents and kidults find toys is changing. They aren't just scrolling feeds. They are asking AI.
It's Time To Stop Playing An Outdated, Rigged Game:
You're failing to load your brand into the future's operating system.
If you don't build search authority, you're just playing on an older model console that won't let you save your progress and it will be 'Game Over'.
It's time to stop being content and start being the primary source.
That's Where I Come In...
I build your Primary Source Authority that trains the world to see you as the #1 choice.
Unlike social media, which is a secondary source that AI filters out as noise, I build your Authority Stack.
We build Searchable Equity with assets built strategically in the places where AI and parents actually look for answers.
A social media video is built for the interruption on scroll. A YouTube video is built for the intent of a search that Google uses to power its AI Overviews.
Stop hoping they swipe to you and ensure the world's biggest engine points to you.
A social media reel is a flicker while an audio podcast is a firm foundation that is considered high density date that provides the context and continuity that algorithms trust.
Stop fighting for a 3-second glance and starting owning the minutes that matter.
A social media post is a passing thought. A blog post is permanent proof with structured source code that AI agents crawl for find the answers.
Stop posting and start hard coding your brand that make AI agents into your best sales people.
Think of your marketing like a game missing a player.
You can play The Social Media Game. But you won't win the discovery game.
I move you from product features to parenting solutions.
I help you diversify into Solution Based Content addressing the struggles your customers are trying to solve. I don't just sell the toy. I make your brand the indexed answer that parents find when they are ready to buy.
I turn rented attention into compounding equity.
I build Primary Source Authority that is not a shoutout. It's building a permanent asset that trains AI to recommend your brand every single day while you sleep.
I stop you from managing a crowd to so you can own the source:
Stop wasting money on expensive influencer networks. You just need one Centralized Authority Engine on repeat that builds more trust than a thousand unboxing videos ever could.
Stop playing WITH AN INCOMPLETE TEAM!
The way parents discover products has fundamentally changed and continues to do so.
They're not scrolling They're asking AI.
If your brand isn't in the places AI cites as authoritative, you don't exist in that search.
The brands that diversify their authority now will own the next decade.
Introducing Total Toy Creative
Your gateway to professionally crafted, evergreen content that converts the buyers unboxing videos and influencer posts can't reach.
In the Program...
Content containers that live where AI searches.
Content that reaches buyers your current strategy will never find.
Content that keeps working for your brand long after you paid for it.
Is Total Toy Creative Right For You?
Are you ready to stop
playing the old game.
You are tired of campaigns that spike and disappear while your competitors keep showing up in search.
You want your brand to be the answer when a parent searches for a solution, not just a product.
You understand that the next decade of toy marketing will be won in AI search, not in a social feed.
You are ready to invest in content that keeps working for your brand long after you paid for it.
You want to reach the buyer your current strategy will never find.
Class No 1
TIME ESTIMATION FORMULA
In this class, we will teach you the visual system for knowing just how much TRUE time you have each day. WARNING - This might produce audible gasps from you, but never fear - we will show you how to make that time count, and once you have a good grasp on it….you’ve won more than half the battle.
What We’ll Work On:
Visual time estimation
Attending to your human needs first
Maximizing your best hours of the day
Class No 2
Task Estimation Formula
In this class, we will teach you the three P’s of business planning, and how to categorize your tasks so they are prioritized without a lot of decision fatigue. You’ll have a spot for everything, and the reassurance that it’s all in the right order too.
What We’ll Work On:
Business planning in 90 day sprints
Task prioritization
Ditching scattered multi-tasking
Class No 3
Focus Mastery Formula
In this class, we’ll strengthen your focus muscle so you are able to stick to the plan you set. No shaming allowed. The best part about all of this is you can be a fluid flexible person and still master the skill of focus and refocus.
What We’ll Work On:
Exercising your focus muscle
Accounting for natural distraction
Understanding “task switching” costs
PEOPLE ARE SAYING IT IS THE BEE’S KNEES
IT’S ABOUT DARN TIME
IT’S ABOUT DARN TIME
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nulla non augue a dolor convallis lacinia. Aliquam massa mi, consectetur vitae semper vitae, interdum et est. Fusce eget nisl ultrices, efficitur augue sagittis, auctor ipsum.
- JANE AWESOME
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nulla non augue a dolor convallis lacinia. Aliquam massa mi, consectetur vitae semper vitae, interdum et est. Fusce eget nisl ultrices, efficitur augue sagittis, auctor ipsum.
- JANE AWESOME
In addition to this, we’ll stack you up with some simple bonuses that make About Darn Time EVEN FASTER!
BONUS #1 The Big List Of Business Tasks Prioritized
Eliminate the decision fatigue around certain business tasks. This list is the full stack of typical business owner tasks, categorized by priority. It also includes a time estimation so when you’re planning your weeks, you can create a realistic plan! It works for all types of online business owners!
BONUS #2 Crush It With Google Calendar
The best free calendar available today is Google calendar, and this class will give you basic setup instructions as well as some “power user” hacks you may not know yet that will make using the calendar app and tool a breeze.
BONUS #3 Come With Me As I Quarterly Plan!
Using the About Darn Time system, watch me quarterly plan inside our company Funnel Gorgeous. We are a multi-million dollar brand and use this simple system every 90 days so I am CLEAR on what I have to do as Co-CEO after setting up the quarterly priorities. Proof this works whether you are a 1 person show or have a big team!
Your next customer is already searching.
They just cannot find you yet.
With Total Toy Creative, they will...
JOIN THE PROGRAM
SPOTLIGHT PLAN
Shared Listicle Feature
$997
Plus Product Samples
Submit One Product for:
Your toy featured alongside complementary products in a curated roundup, maximizing SEO and paid ad discovery opportunities.
Video Podcast Feature Your product showcased on my YouTube channel, where parents can see your toy in action through engaging, story-driven content.
Audio Podcast Feature Extended reach across Apple Podcasts, Spotify, Amazon Music, and iHeartRadio to meet parents during commutes, workouts, and daily routines.
Five Social Media Posts
Strategic placement in Instagram, TikTok, Pinterest, LinkedIn, and Facebook.
Two Blog Posts
A podcast companion post plus a standalone product feature, both SEO-optimized for long-term discoverability.
Newsletter Feature
Direct access to engaged parents actively seeking trusted toy recommendations.
Amazon Opportunities
Editorial consideration for our shoppable Favorites page and Amazon Live features.
Plus additional editorial opportunities at our discretion. and paid amplification is included so your product reaches targeted parent audiences, not just organic followers
SHOWCASE PLAN
SOLO SPOTLIGHT PLAN
$1997
Plus Product Samples
Submit One Product for:
Everything in the Spotlight, BUT
Your product is the only star. Everything in the Shared Spotlight, but you're the exclusive feature. No competing products. All attention on your brand's story.
Will my product be returned?
No. Samples are not returned. They may be used for media styling, and giveaways.
What types of products are you looking for?
Toys and kid products with clear play value and a problem they solve for families. If your product makes a parent's life easier or a child's play richer, we want to hear from you.
How many products can I submit?
You can submit as many as you want with a separate fee for each. One opportunity per product.
Do you do custom content packages?
Yes, we do. Please reach out to [email protected].
Do you have any other packages?
If you are looking for an affordable option without any content guarantees, you can submit your product to The Toy Edit. Learn more here.
You don’t have a big following, so why trust you?
I don't rely on organic reach alone. All social content includes paid amplification to targeted parent audiences. Your product gets seen regardless of my follower count.
Second, my authority isn't built on followers. It's built on 15+ years in the toy industry, 400+ published articles, and 200+ TV segments. But more importantly, I build content the way AI actually finds it. Problem-first. In the right containers. Indexed and searchable long after your campaign ends. That is not something a follower count can buy. And it is something your competitors have not figured out yet.
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TOYPRENEUR CLUB79
IT’S ABOUT DARN TIME
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nulla non augue a dolor convallis lacinia. Aliquam massa mi, consectetur vitae semper vitae, interdum et est. Fusce eget nisl ultrices, efficitur augue sagittis, auctor ipsum.
- JANE AWESOME
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nulla non augue a dolor convallis lacinia. Aliquam massa mi, consectetur vitae semper vitae, interdum et est. Fusce eget nisl ultrices, efficitur augue sagittis, auctor ipsum.